Ep. 27 | Your Nervous System Is Talking. Are You Listening?
Are you waking up at 3am and can't explain why? You're not alone — and it's not random.
This week on Not All Business, we welcome Kristie Steinbock, traditional Chinese medicine practitioner and acupuncturist with 35 years in practice. Since early 2026, Kristie has seen an unprecedented surge of clients arriving with the same complaint: anxiety and insomnia. Her take? It's collective fear — and our nervous systems are paying the price.
Kristie walks us through her three-step framework — Pause, Feel, Decide — for breaking the reactive cycle whether it's 3am or the middle of a meeting that's gone sideways. She also weighs in on screens, sleep aids, hormones, mushrooms, and why your body's messages are louder at night when the veil gets a little thinner.
Plus: my van life debut (91 sleep score, naked RV park I fled), an update on #PIP4PUP, and a surprisingly deep dive into noetic science courtesy of Dan Brown.
Key Takeaways:
Why anxiety and insomnia are spiking — and what's actually driving it
The Pause, Feel, Decide framework for nervous system reset
What waking up at 3am really means (and how to stop panicking about it)
Screen time, sleep aids, mushrooms, and the two-hour rule
How busyness culture is making us sick — and what leaders can do about it
Please consider sharing this episode & subscribing to the show for more unfiltered conversations about leadership, growth, and the messy human side of business.
Follow Kristie:
Kristie on Substack: Red Dragon Writes - https://reddragon.substack.com/
Kristie's Podcast (Coming Soon): Red Dragon Speaks
Links & Mentions:
Why We Sleep by Matthew Walker: https://www.amazon.com/Why-We-Sleep-Unlocking-Dreams/dp/1501144324
Crafted Leadership — Nancy Kepner's leadership training company: https://craftedleadership.com/about/meet-nancy-kepner/
#PIP4PUP: Follow Heather's fitness journey on Instagram at https://www.instagram.com/heathercooper.nab/
Polymarket — prediction markets platform: https://polymarket.com
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